Skills

Direct Response Copywriting

Writing high-impact & high-conversion sales pages from scratch for various target markets & industries
Deep research and analysis of buyer personas & audience needs, fears, anxieties, pains, and desires
Crafting engaging, conversational & story-driven copy that keeps readers glued to the page & get them to take action
Sifting through existing customer testimonials & feedback to highlight exceptional results and outcomes that demonstrate product benefits

Research & write highly informative and valuable articles that build reader trust and lead them to the next steps of the marketing funnel
Complete thorough competitor research & advanced keyword research to determine content that already performs and how to make it even better, while implementing primary and secondary keywords for SEO
Answering the most burning customer questions which overcome objections and fears while building trust and desire to learn more

Comprehensive keyword research which dives deep into the search intent of the target audience while considering real-world demand through search data
Advanced technical website audit to spot existing bottlenecks which are limiting or damaging SEO performance on the website
Fixing technical SEO issues that were found, which includes website speed, sitemaps, duplicate content, SSL, metadata, and more
International SEO configuration for multiple languages and locations so the right localized results show up in the correct search engines

Create SEO content strategies that fulfil gaps in the competitors' content and provide valuable information for in-demand & relevant keyword phrases
Optimize articles and pages for the primary keyword as well as using LSI keywords to increase context for search engines
Ensuring interlinking and anchor texts are natural and relevant and that link equity is passed around optimally throughout the website structure
Design the most relevant site structure based on the initial keyword research to create well-structured content silos

Organizing a blogger outreach team to strategically secure high quality backlinks from relevant and authoritative websites
Collaborate with partners to produce high quality content for their websites to build additional exposure and links back to the websites

Installing, configuring, and setting up WordPress websites which are secure and configured according to purpose of use
Designing beautiful layouts and page structures using Thrive Architect and Thrive Theme Builder
Plugin installation & configuration of essential WP plugins needed for redirects, security, and common tasks required for functioning sites